How to Add an X (Twitter) Pixel

The X Pixel, previously known as the Twitter Pixel, helps advertisers measure actions people take after viewing or interacting with advertisements on X.

It can help you evaluate campaign activity and understand whether advertisements lead to useful actions.

Find Your Pixel ID

Sign in to your X Ads account and open the conversion-tracking or event-management section.

Copy the pixel or website tag identifier requested by JujuBots.

An identifier may look similar to:

123456789

The example above is not a working pixel ID.

Add the Pixel to JujuBots

1. Sign in to JujuBots.
2. Open the Pixels section.
3. Select Add Pixel.
4. Choose X Pixel or Twitter Pixel.
5. Enter a name for the pixel.
6. Paste the correct identifier.
7. Save the pixel.
8. Assign it to the relevant link, campaign or supported page.

Verify the Connection

After setup, test your link and review your X Ads reporting.

If conversions do not appear:

• Check the identifier for typing errors.
• Confirm the pixel is assigned correctly.
• Allow time for the reporting dashboard to update.
• Check whether browser privacy settings or extensions blocked tracking.
• Confirm that any required cookie consent was received.

Do not use the pixel to collect or target information in a way that violates applicable law or X advertising policies.

Learn more